▲ (Left) Kim Jin-Heung, CEO of Bravecompany, (Right) Hee Hwang, CEO of KakaoHealthcare
– KakaoHealthcare’s medical experts and Bravecompany’s fitness experts to collaborate on developing diverse exercise contents
[March 26, 2024] KakaoHealthcare signed MOU with Bravecompany on March 26th to develop and expand exercise content necessary for proper glucose management.
Through this partnership, medical experts from KakaoHealthcare and fitness experts from Bravecompany will jointly plan and develop various exercise contents tailored to individual users for glucose management and their overall health. The content will be made available on various platforms, including KakaoHealthcare’s AI-based glucose management solution ‘PASTA’ to ensure easy access and utilization by anyone. Bravecompany also intends to share the content on its various healthcare platforms and collaborate with health-related creators to further enhance user accessibility.
Bravecompany is a four-year-old startup leading the online and offline wellness fields. Currently, the company operates its health-related, vertical online commerce ‘Hity’ and its offline fitness business under ‘Brave Fitness.’
“We expect to provide PASTA users with various exercise content that is easy and fun to access through this collaboration,” said Hwang Hee, the CEO of KakaoHealthCare. He also added, “We plan to further expand our collaboration with various campaigns in the future.”
Kim Jin-Heung, the CEO of Bravecompany, stated, “Through collaboration with Kakaohealthcare, we will provide informative content for glucose management, contribute to improving public health, and provide our platform members with a more scientific and systematic health management experience.” (End)